YouTube Search Loves Justin Bieber, Ignores Cyrus, Minogue & Gaga

Think Justin Bieber’s sexy? So does YouTube! Now, I love YouTube. I really do. I spend tons of time there, so imagine my surprise when I noticed this: Sexy, no? (ht and huge thank you to Andy Beard. In his…

View Full Story

  , , Posted in : News 1 Comment

Countdown to the 2010 Holiday Shopping Season – Get Your Data Feeds Ready!

It may still be summer, but if you’re a retail marketer, you’ve got Thanksgiving and Christmas on your mind.  Last year, online retailer eBags famously boosted its sales 38% on comparison shopping engines alone, with Cyber Monday sales at 57%…

View Full Story

  , Posted in : Tools/Resources Leave a comment

10 SEO Theme Songs For Search Geeks

While sipping my coffee last night, I had an epiphany. I know what’s wrong with the search industry! It has no theme song. Without music, the world is a desolate place. Heck! Even Jaws had its own theme and it’s…

View Full Story

  , Posted in : General 10 Comments

Still Addicted to PPC? Break the Habit but Don’t Lose the Traffic

It starts out innocent enough, like any foray into a new advertising platform. You set up your account, put in a couple ads and set your budget. Then, you discover that in only minutes, and with the click of a…

View Full Story

Posted in : General 4 Comments

885 Social Sites, SEO & Marketing: Fine Tuning Your Marketing Strategy

How solid is your Social Media strategy, really? Are you just using it for SEO? Have you considered the repercussions (positive and negative) that your strategy has on your business in a general sense? In my experience, many businesses and…

View Full Story

  , , , , , Posted in : Social Media 23 Comments

Rotten Content: Throw It Out, Spruce It Up Or Leave It Alone?

A while ago, I read a post explaining that website owners should check the ‘expiration date’ of their content regularly, which subsequently led to an interesting conversation. I didn’t necessarily agree with the post and decided to write a rebuttal….

View Full Story

  , , , , Posted in : General 8 Comments

3 Ways to Use Twitter for SEO Benefit

What do you get when you cross a network of 124 million users posting news and information with more than 800 million daily searches? I’d call it a search engine optimization opportunity you can’t afford to ignore! While Twitter itself…

View Full Story

  , Posted in : Google, Social Media, Tools/Resources 11 Comments

The Great Google Trap — Why Businesses and SEOs Need To Diversify

When I first started my business, I learned a very valuable lesson. Against my better judgment, I allowed a client to control more than 50% of my income. When the client’s work slowed down, so did mine, and unfortunately, so…

View Full Story

  , , Posted in : Google 10 Comments

SEO: An Art, a Science & a Process

I was skimming through a post recently and was moving right along until the author stated SEO is an art rather than a science and I really have to disagree. Sort of. I’m a firm believer in the idea that…

View Full Story

  , , Posted in : General Comments Off

Should Your SEO Company be Handling Clients’ Social Media Marketing, Too?

As more businesses make efforts to connect and build a fan following online, there are more and more opportunities for an SEO firm to say “hey, we do that, too”. If you’re an SEO, it’s tempting to throw social media…

View Full Story

  , Posted in : General, Industry, Social Media 2 Comments